Natural Products Insider

NOV-DEC 2018

INSIDER is the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals. Since 1997, INSIDER has been serving the needs of the global nutrition industry.

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i INSIDER November/December 2018 CONTENTS 02 Viewpoint 04 In the News 44 Legal: Endorsements 50 Contract Manufacturing: Supply Chain Transparency 62 Contract Labs 74 Millennial Beauty 80 Cognitive Health 98 Animal Nutrition 114 SupplySide West Preview NATURAL PRODUCTS INSIDER (ISSN 1525-5301) is published bi-monthly by Informa Exhibitions LLC, NATURAL PRODUCTS INSIDER, 2020 N. Central Ave., Suite 400, Phoenix, AZ 85004, (480) 990-1101, Fax# (480) 990-0819. Periodicals postage paid at Phoenix, Arizona and additional offices. POSTMASTER: Please send address changes to: NATURAL PRODUCTS INSIDER, PO Box 3439, Northbrook, IL 60065-3439. Volume 23, Number 6. Subscription rates: one-year $299; Canada, Mexico and foreign one-year USD $399. Copyright © 2018 Informa Exhibitions LLC. All rights reserved. The publisher reserves the right to accept or reject any advertising or editorial material. Advertisers, and/or their agents, assume the responsibility for all content of published advertisements and assume responsibility for any claims against the publisher based on the advertisement. Editorial contributors assume responsibility for their published works and assume responsibility for any claims against the publisher based on the published work. No part of this publication may be reproduced in any form or by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing from the publisher. All items submitted to NATURAL PRODUCTS INSIDER become the sole property of Informa Exhibitions LLC. Editorial content may not necessarily reflect the views of the publisher. All correspondence and inquiries should be addressed to: NATURAL PRODUCTS INSIDER, 2020 N. Central Ave., Suite 400, Phoenix, AZ 85004. Departments p.12 Vol. 23, No. 6 November/December 2018 naturalproductsinsider.com Boosting Confidence in Supplements for Heart Health Recent market research shows consumers are interested in supplements to support heart health, but they're skeptical about the effectiveness of such products. Scientifi c substantiation is key to boosting consumer confi dence in heart health supplements. p.34 Cleaning Up Clean Label Consumers have driven the trend toward clean label products and increased brand transparency; however, the shift brought its share of growing pains. Karen Butler and Sunita Kumar unpack challenges when creating food and beverage products that meet consumers' clean label expectations. p.22 Supplements for Sports Dieting Sports dieting runs a range of macronutrient ratios, from low-carb and paleo to high-protein and vegan diets. Steve Myers reviews how supplements can help fi ll nutritional gaps in such diets, help address energy and muscle concerns, and affect macronutrient absorption, storage and metabolism. p.104 Transformative Technologies: Technology Advancements Drive Nutrition Solutions via Connectivity, Supply Chain Management, Personalization Lisa Schofi eld, contributing editor, explores the technologies shaping how consumers buy products, farmers share data about their crops, and R&D teams create new products, all leading to improved consumer health.

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