Natural Products Insider

JAN-FEB 2019

INSIDER is the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals. Since 1997, INSIDER has been serving the needs of the global nutrition industry.

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Page 29 of 40

naturalproductsinsider . com 25 Contract Manufacturing: Best Practices following those rulings. Brands can also educate their consumers on each type of regulation and safety process followed by their manufacturer. Finamore: It is essential for contract manufacturers to help guide the brand owner through the litany of issues surrounding claims, given the increased scrutiny of product labels and ingredients. The contract manufacturer helps protect the brand owner in the manufacture and labeling of the product, from choosing raw materials to identifying allergens and avoiding critical issues that may impact the brand owner's insurance coverage. Supply and quality agreements help defi ne the roles and responsibilities of each party to ensure everyone is doing their part in the process. Holtby: A conscious business demonstrates character with values, authenticity, transparency and proactivity. Consumers are interested in corporate environmental and social efforts, and they will pay more for products from companies that exhibit these values. Dietary supplement manufacturers must ensure their products contain the intended ingredients and are absent of contaminants. This is achieved through a combination of testing, supplier qualifi cation and ingredient traceability. A quality contract manufacturer can be a great asset to a supplement brand. In the case of contract manufacturers subcontracting work, it's essential for the client to be informed prior to any business being conducted. LeDoux: Independent verifi cation of product content and stability is essential. Contract manufacturers that participate in schemes such as the Supplement Safety Compliance Initiative (SSCI) should be the preferred partners to brands that want the level of comfort that their products will deliver what is listed on the product labels. A true partnership involves a deep dive into the procurement system, the methods of validation of identity and purity of selected ingredients, a history of use suffi cient to alleviate concerns that the products do not contain a unnotifi ed new dietary ingredient (NDI) and other essential factors. New potential tariffs on foreign ingredients are another complex component of formulation. INSIDER: How long does the typical contract manufacturing relationship last? Desai: It depends on several variables. If the manufacturer and the brand have one product or line that rarely changes, that relationship could go on indefi nitely with little alteration. Many brands adapt or adjust their product lines to trends in the market. Maybe what was once a dry product has now become a bottled liquid. That may require a change of manufacturer. Although a facility with broad production options is wonderful, usually degrees of specialization guarantee the brand a level of unparalleled quality and expertise. Griffi n: Most contract manufacturers desire a relationship that lasts as long as possible; however, this depends on formulas, scale, production needs and changes in ingredients, formulations, suppliers and regulations. Some manufacturers offer small minimum order quantities, but they must adhere to the

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