Natural Products Insider

MAR-APR 2019

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68 INSIDER March/April 2019 In the marketplace, calcium has forged the trail for magnesium. Any grocery store has many products infused with calcium: orange juice, milk, bottled water, energy bars, etc. This bone- and teeth- fortifying mineral was fi rst isolated in 1808. Once formulators fi gured out how to include it in normal consumer products, it took off like wildfi re. Located one square up on the periodic table from calcium, magnesium is poised to break out in 2019. Magnesium was also fi rst isolated in 1808, but became popular for its derivative magnesium sulfate, also called Epsom salt after the area in England where it was historically produced. Epsom salt was coveted for its ability to cure internal and external ailments, so much so that it's on the World Health Organization's (WHO) Model List of Essential Medicines, the most important medications needed in a basic health system. With researchers regularly uncovering more ways in which magnesium plays a vital role in the human body and formulators combating "pill fatigue," it's becoming clear magnesium is primed to take center stage. Magnesium has shown potential cognitive benefits and is found naturally in spinach, nuts, legumes, seeds and whole grains. Americans eat less than the recommended amounts of vegetables, fruits, whole grains, dairy products and oils. Magnesium formulators are doing everything in their power to ensure maximum absorption of magnesium in the body through pills, drinks and various foods. This is the Brain on Magnesium by Connor Lovejoy INSIDER's Take Acid Resistant Vegetable Capsules ) ' u n . , u, ' . ' AN EXCELLENT CHOICE FOR DELIVERY OF ACID-SENSITIVE ACTIVE INGREDIENDTS . . . <> . BioCaps Enterprises, Inc. www.biocaps.net • info@biocaps.net US Patent 9452141 Magnesium is found naturally in plant and animal foods, including spinach, nuts, legumes, seeds and whole grains. It might not seem too diffi cult to ensure magnesium in a normal diet, but consider that Americans eat less than the recommended amounts of vegetables, fruits, whole grains, dairy products and oils 1 and a nutritional problem begins to arise. Add in that more than 23 million Americans, including 6.5 million children, live in food deserts—areas that are more than a mile away from a supermarket 2 —and a perfect storm for magnesium defi ciency begins to form. Although magnesium's usefulness includes a long list of benefi ts, suppliers and researchers have begun to focus on its role and effects on brain and nervous system function. "In order for magnesium to benefi t brain health, it has to actually reach the brain," explained Samantha Ford, business development manager, AIDP. "Most magnesium [ingredients] on the market have low ability to cross the blood-brain barrier. Because of its chemical structure, Magtein ® has been shown to effectively raise the brain's magnesium levels." Magtein is a patented magnesium l-threonate differentiated by its chemical composition, according to AIDP. Developed with the help of Massachusetts Institute of Technology (MIT) scientists, Magtein is backed by scientifi c research. One such study demonstrated the ingredient's ability to increase synaptic density and restore aging neurons—i.e., help brain cells more effectively communicate with one another. 3 In a randomized, double-blind, placebo-controlled clinical trial, Magtein supplementation for 12 weeks led to a signifi cant improvement in memory, and a reduction of stress and anxiety in middle-aged and older adults. 4 Cognitive assessments also showed improvements equivalent to a nine-year reduction in "brain age." 5 Magnesium MAGNESIUM is found naturally in plant and animal foods, including Seeds Whole grains Spinach Nuts Legumes

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