Natural Products Insider

JAN-FEB 2018

INSIDER is the leading information source for marketers, manufacturers and formulators of dietary supplements, healthy foods and cosmeceuticals. Since 1997, INSIDER has been serving the needs of the global nutrition industry.

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Energy is the currency of performance. Athletes rich in energy have a better chance at performance success than those poor in energy and laden with fatigue. Depending on the demands and operating conditions, the body produces energy in several different ways, each of which can be impacted by natural ingredients. Energy is released when the bonds of adenosine triphosphate (ATP) are broken inside body cells. After these bonds break, adenosine diphosphate (ADP) is left and must add new phosphate to restore to ATP. This is the basis for all energy dynamics inside the body. The differences lie in how the body accesses and restores ATP. Creatine phosphate, also known as phosphocreatine, can quickly donate phosphate to ADP to make ATP. The restoration of ATP using phosphocreatine is performed in anaerobic conditions. Supplemental creatine has become a popular way for athletes to increase muscle levels of creatine phosphate in hopes of providing an extra boost to the quick ATP production used for short, intense bursts of exercise. Creatine monohydrate has long been the choice for most users, but alternate forms have emerged and claim to address longstanding issues with creatine. For instance, buffered creatine—Kre-Alkalyn ® , from All American Pharmaceutical, a prime example—is billed as a safer, more stable form of creatine, as it limits the breakdown of creatine to creatinine before it enters the muscle. The buffered creatine is thought to offer not just increased safety, but also bioavailability. Alternative forms have come from bonding creatine to other nutrients. Albion developed a creatine-magnesium chelate for improved absorption and bioavailability. Its Creatine MagnaPower ® combines the ATP regeneration of creatine with the electrolyte and muscle nutrition of magnesium—this mineral also plays a role in energy production by supporting certain enzymes used to make ATP in both aerobic and anaerobic conditions. Thermolife International bonded creatine to nitrate, a popular vasodilating compound for improved blood fl ow—nitrates increase levels of nitric oxide (NO), which relaxes smooth muscle cells such as those found in blood vessel walls. The benefi t of this combination, according to the company, is improved creatine absorption and lower dosing requirements. Several natural ingredients, especially root-based compounds, provide nitrates, but many blood fl ow supplements focus on arginine, which is converted in the body into NO. Nutrition 21 developed a proprietary inositol-stabilized arginine silicate (Nitrosigine ® ) for improved blood fl ow in support of both performance and energy increases (J Int Soc Sports Nutr. 2015;12(Suppl 1):14). Increased blood fl ow delivers more oxygen to the muscles. While creatine phosphate and stored ATP can supply short bursts of anaerobic activity, such as in sprinting or weightlifting, other types of exercise and sports require more sustained energy production and availability. The fi rst preferred method of ATP production is via glycolysis, a process that converts blood glucose or muscle glycogen into ATP and Energy is converted from the bonds of the molecule ATP inside the body's cell mitochondria, and making ATP is the focus of sports nutrition energy ingredients. Specialty carbs can fuel the production of ATP for energy and address challenges such as digestive experience with sports drinks and overall bioavailability. Stimulants like caffeine can impact fatigue signaling in the brain, while other ingredients inhibit fatigue by addressing oxidative stress and other muscle biochemical consequences of exercise. Fuel for Sport Boosting energy and delaying fatigue with natural ingredients by Steve Myers INSIDER's Take The Most Trusted Source - E S T A B L I S H E D 2 0 0 1 - FOR When quality, fl avor and clean labels matter, make the switch to Pure Ocean® by SaltWorks®. With an unrivaled supply, SaltWorks delivers unmatched selection & industry-leading customer service. Grain sizes shown at 100% INGREDIENT SEA SALT INGREDIENT SEA SALT INGREDIENT SEA SALT LEVEL 2 | EXCELLENT RATING Discover a Better Salt Supplier 800-353-7258 | info@seasalt.com www.seasalt.com Sports Nutrition Energy from All American Pharmaceutical, a prime example—is billed as a safer, more stable form of creatine, as it limits the breakdown of creatine to

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